Kettlebell Kitchen operates with the mission “to help people change their lives through food”, by creating and distributing healthy prepared “heat and eat” meals that assist consumers in achieving their specific health, fitness, nutrition, sports performance, and weight loss goals. Kettlebell’s meals are designed by in-house nutritionists and dietitians, designed by chefs, and distributed through a unique gym partnership model as well as delivered direct-to-home nationwide. The meals are made from whole, real ingredients that are free of gluten, dairy, soy and artificial sweeteners, and preparation requires only 2-4 minutes in the microwave or 8-10 minutes in the oven. Since it was founded in March 2013, Kettlebell has sold more than 3 million meals to over 30,000 unique customers.